If your business isn’t visible online then does it really exist in this day and age? Just as in years past your customer would have searched the yellow pages, customers in the modern world turn to Google and Social Media to find what they need. I hope I drove that point home!
Your number one question should be “would people buy my product?” The number one reason I see businesses fail is that the products or services they sell don’t have a market interested in them that is wide enough to sustain that business.
Delivery is one of the most important legs of your e-commerce business. Which local service should you choose?
Recently here in Trinidad and Tobago we’ve been seeing many restaurants now becoming “urban markets”. El Pecos Grill and Kam Wah are two very recent examples of restaurants that have become groceries, parlours or mini-marts or whatever you decide to call them. People are calling them “transvendors” meaning a vendor that identifies as another type…
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Whether you admit it or not, Trinidad and Tobago is a small market. Our population is only approximately 1.4 million people. Usually, this is the number of followers celebrities in larger markets tend to have. In this article, I’ll touch on what qualities to look for in a local influencer and an alternative to using…
Selecta Natty started off as a disc jockey (Dj) with his close friend Selecta Torian in 2012 for Millenium Sound after he branched off to Tone-O-Matic Sound System. He started to make a name for himself when he began doing various radio stations’ boat ride private parties. He was also the CEO of Creative Customz….
Should Trinidad and Tobago have its own Cryptocurrency? I attended a webinar held by Central Bank today where they began talking about a “stablecoin” being introduced and regulated within Trinidad and Tobago. I must admit that this was a little bit fascinating to me on a few levels. Let me explain Do we need our…
These are a few basic things that need to considered when launching your online business. I usually share these with clients who are new to business or new to online business. We usually go through these during the course of building their ecommerce websites to ensure success. Most of these tips will revolve around the…
Welcome to the PELLAU Family We are your partners in business. We Help Micro and Small Businesses Gain a Competitive Advantage in the Connected World. WHO WE’VE WORKED WITH PELLAU works with business of all sizes. Here are a few of our clients! See Our Work HOW CAN PELLAU MEDIA HELP YOUR BUSINESS? We at…
