E-commerce
PELLAU Media Limited
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These are a few basic things that need to considered when launching your online business. I usually share these with clients who are new to business or new to online business. We usually go through these during the course of building their ecommerce websites to ensure success. Most of these tips will revolve around the…
Congratulations on your brand new e-commerce website! Now what? Let’s discuss some techniques to ensure you maximise your new website and make a profit. SEO Optimisation You are going to want to ensure content is SEO optimised. Woocommerce allows you to add a short description, a long description, product categories and product tags. You should…
If you came to this article for the instructions on how to add Wipay to your WordPress website then you have come to the right place! Here are the prerequisites for the instructions in this article. You’ll need: A WordPress.org installation of WordPress. This is the self-hosted variant where you are able to upload your…
The best time to start a business was yesterday, however, the second-best time is today. In this article, I’ll address what you need to do in order to start your online business in Trinidad and Tobago as soon as you possibly can. There will be some extra work and you will need to take time…
Businesses in the sister isle Tobago have options available to them to both accept payments and to receive payments. There are a few ways these transactions may occur and I’ll try my best to explain and give options for each scenario. A customer in Tobago wants to make a payment to a business in Trinidad…
This article is specifically for my fellow business owners in Trinidad and Tobago, however, I don’t see why the tips shared won’t work for most other countries, especially in the Caribbean. There have been numerous lockdowns since 2020 and now we are forced into a 3 month long State of Emergency, causing many businesses to…
I mentioned, “Shopify, Wix, Squarespace etc are all good platforms but do not cater very well to the Caribbean” and this still holds true. I’ll explain why in this article as well as give some of the pros and cons of using this platform.
Keeping physical stores open lately can be unpredictable. I’d like to help you to adapt to the changing climate by implementing e-commerce into your business. With the recent lockdowns, it’s becoming more and more important to have a solution in place which will allow your business to operate when customers are not willing to come…
eCommerce set up in Trinidad and Tobago is a bit different than set up in other countries and that is because the financial sector here is different than in more developed countries. This does not mean that small and micro businesses can’t succeed locally. Once your business is able to adapt to the local market…
I’m going to break down the strategy I used for a recent client. I’m not going to use the client’s name in this article however to keep the information confidential and I’ll keep most of the information generalised so you can benefit and be able to apply it to your business. The company I implemented…
